About the Author

John Hendrie


Articles by John Hendrie

Entice Customers on Super Bowl Sunday With Wagers and Specials

Entice Customers on Super Bowl Sunday With Wagers and Specials

Unless your gaming emporium has a massive catering business, you want to “entreat” players to visit on Super Bowl Sunday. And the word “entreat” is how you do it, with “treat” as the operative word. This is the Sunday where the world stands still, awaiting football hoopla—all the new on...
Gaming’s Lure: Raise Your Stakes to Stay at the Table

Gaming’s Lure: Raise Your Stakes to Stay at the Table

Everyone is a player now. At least that’s the way it looks to me from my perch in Massachusetts. In a hard-hit economy, with cries for jobs never going away, gaming appears to be the answer across much of the nation. In Massachusetts, with legalized gaming still some years major...